Freelance Graphic Designer (2016-present)

End-to-end creative solutions across brand identity, print collateral, and digital design for clients across industries.

Graphic Designer (Apr 2021-present)

Canadian Tire Corporation | Toronto, ON

Sole designer working across all Canadian Tire banners including Canadian Tire, Party City, Pro Hockey Life, Triangle Rewards, and Jumpstart. Designing high-impact digital assets for web, mobile, email, social media, and performance ads (Google PMAX & Meta). Led the team's transition from Adobe XD to Figma, built reusable component libraries, and championing the integration of generative AI tools into creative workflows.

Designer Manager (Oct 2023-Mar 2025)

Subconscious Loz | Freelance/Remote

Led a team of four designers managing workflow, creative reviews, and approvals. Established design standards and reusable templates while mentoring designers toward professional growth.

Graphic Designer/Marketing Coordinator (Jan 2020- Apr 2024)

Century 21 Millennium Inc., Brokerage | Brampton, ON

Developed personal branding systems for real estate agents, including logos, business cards, feature sheets, and social media assets, while maintaining strict CENTURY 21 corporate brand standards.

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